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The following letter by Jim
Siegel appeared in the
January 26, 2005 issue of the BAY GUARDIAN.
THE HARDING THEATER'S
FUTURE
The Harding Theater at Divisadero and Hayes Streets
is a true architectural gem. A diamond in the rough,
this theater is intact, waiting to be restored as
the catalyst for a much-needed commercial revitalization
of Divisadero Street.
The theater was built in 1926 by the Reid Brothers,
who built the Alhambra Theater at the same time. It
has an art deco interior in the Moorish style and
is similar in scale and significance to the Castro
Theater.
A plan by local businesspeople for the New Harding
Theater is to create a live performance space in the
main area and street-level retail, with a cafe in
the lobby. It has a seating capacity of more than
1,200.
It came up for sale and was immediately put into competition
with several developers who seeded the land value
of the site for future condo development.
Even though the speculative overbidding of the developers
has pushed the price into the stratosphere, there
currently is a plan by local merchants to restore
this beautiful and classic San Francisco theater to
its former glory. With storefronts on either side,
this space could be an elegant and chic commercial
venue.
Most area residents were unaware of this sale and
future demolition and are shocked and outraged by
the developers' condo plans. Currently, San Francisco
has a housing surplus. The need is for affordable
housing, not more expensive condos for purchase; only
2 of the 18 proposed units would be affordable.
This is an opportunity to resurrect a beautiful and
culturally significant piece of San Francisco
history and to have a thriving artistic venue of which
we could all be proud. Don't let this bit of old glory
be destroyed by developers. Please attend the Board
of Supervisors hearing February 15 and demand that
an adaptive reuse plan be explored.
Jim Siegel
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